La Banque Mondiale recherche un responsable des affaires extérieures, Bangui, RCA
| Job #: | req14903 |
| Organization: | World Bank |
| Sector: | Communications |
| Grade: | GF |
| Term Duration: | 2 years 0 months |
| Recruitment Type: | Local Recruitment |
| Location: | Bangui,Central African Republic |
| Required Language(s): | English, French, spoken Sango |
| Preferred Language(s): | French, English |
| Closing Date: | 2/23/2022 (MM/DD/YYYY) at 11:59pm UTC |
Description :
Do you want to build a career that is truly worthwhile? Working at the World Bank Group provides a unique opportunity for you to help our clients solve their greatest development challenges. The World Bank Group is one of the largest sources of funding and knowledge for developing countries; a unique global partnership of five institutions dedicated to ending extreme poverty, increasing shared prosperity and promoting sustainable development. With 189 member countries and more than 120 offices worldwide, we work with public and private sector partners, investing in groundbreaking projects and using data, research, and technology to develop solutions to the most urgent global challenges. For more information, visit http://www.worldbank.org
External and Corporate Relations Vice-Presidency (ECR): The mission of External and Corporate Relations (ECR) is to help deliver financial and political support for the World Bank Group, strengthen the Bank Group’s role as a global thought leader in development by enhancing and safeguarding its reputation, and supporting operational teams to achieve country outcomes. ECR manages corporate communications and global engagement with key stakeholders, including media, civil society, foundations, private sector, donor countries, and international organizations, as well as employee engagement. ECR also manages strategic communications for the World Bank’s Regions and Global Practices and leads the management of reputation risk.
Country Context :
The Central African Republic (CAR) remains one of the poorest countries in the world and is grappling with numerous development challenges. A landlocked country with a population of close to4.9million, the country embarked on a long recovery process, following a major security crisis in 2013 that unraveled its social fabric and displaced over 25% of its population.
The activities of the World Bank in Central African Republic over the next five years will be guided by the current country partnership framework and will focus primarily on human capital development. This new partnership framework is aligned with the government’s three priorities :
- Support peace, reconciliation, and security in order to create an environment in which development can take place ;
- Re-establish the social link between the State and the people, by addressing all grievances and ensuring the equitable provision of public services ;
- Promote economic growth and job creation.
More information at : https://www.worldbank.org/en/country/centralafricanrepublic
External Communications Africa West and Central (ECRAW) unit employs an extended team of professionals in World Bank Headquarters and across country offices, including the Central African Republic, to support the overarching goal of advancing inclusive growth in West and Central Africa. ECRAW uses the full array of communications tools and methodologies to build awareness and understanding and to mobilize support for development goals. Work programs cover dissemination through traditional and online media, relationship building, analysis of political and project risks, and design of programs to manage those risks. A strategic renewal within ECRAW emphasizes closer alignment with operations in the region, and coordination with the World Bank’s External Affairs network, to ensure that ECRAW services are critical to regional and corporate priorities, and that they employ state-of-the art communications tools to disseminate information, build understanding, and connect the World Bank to a variety of actors involved in poverty reduction and development.
Recognizing that Africa’s economic and social context is rapidly changing, and that communications technologies have revolutionized the ways that information travels, ECRAW is building a team of dynamic and innovative professionals prepared to use traditional and digital tools, including social media and multi-media production, to shape the debate on development priorities and trade-offs.
Roles and Responsibilities :
The External Affairs Officer plans, develops, and implements effective communications and outreach strategies to support the WBG’s corporate, internal, and operational priorities, using the full range of modern communications tools including social media, digital publishing, and multi-media production. It is critical that the External Affairs Officer be equipped to gauge risks associated with complex projects and to design and implement strategies to minimize those risks. The External Affairs Officer will report to the ECRAW Manager based in Washington D.C., but work day to day with the WB Country Manager based in Bangui.
His/her specific duties and accountabilities include :
- Strategies : Responsible for significant portions of planning, design, and implementation of strategies to promote effective communications with external and internal audiences on World Bank-financed operations, research products, and campaigns. Helps determine the most effective content and communications interventions to address particular challenges ;
- Risk management : On high-risk operations in the country, must monitor perceptions, track shifts in opinion, and respond to inquiries, while publishing and updating key facts about project goals and milestones as well as results. Must be able to interact with operations staff and project teams, organizing meetings with media and civil society as appropriate. Must be able to take the pulse of the country and advise country teams, with analyses on the political economy, especially during election years, and regular monitoring of the media ;
- Relationships : Must be prepared to identify opinion leaders and influential organizations in Central African Republic (CAR) and guide a strategy of engagement with these various stakeholders, which might range from parliamentarians to faith-based organizations to business associations. Responsible for convening stakeholder groups for consultations and structured dialogues around projects, knowledge outputs, and country development priorities ;
- Products : Responsible for planning and delivering a range of written products on the World Bank’s operational goals, results and knowledge. Outputs range from traditional press releases and Op-Eds to web features, brochures, Q&As, briefing notes, and speeches. Responsible for updating the World Bank’s internal and external websites for the country ;
- Events : Coordinates communications activities and events ranging from press conferences to large seminars and town hall meetings, involving external and/or internal audiences.
- Representation : Must be prepared to represent the World Bank, and Bangui office, before external and internal audiences, explaining WBG policies and operational goals ;
- Technical and advisory support : Advises World Bank managers and project teams on trends, news developments, or changing circumstances that may impact the WBG and its work and helps determine strategic responses. Provides regular communication support to WBG operational teams and government implementing agencies to assure that project goals are well-explained and that affected stakeholders are engaged at all stages ;
- Resource management :Employs appropriate methodologies for handling simple and complex procurement tasks and/or issues. Manages specific line items of unit budget ;
- Mentoring, leadership : May provide technical coaching to staff members or guidance and support to junior staff. May serve as a team leader, responsible for managing performance of team members.
Selection Criteria :
- Master’s degree with 5 years of experience in a relevant discipline (communication, journalism, international affairs or other related fields) ;
- Understanding of the humanitarian, development and security context in CAR ;
- Excellent written and spoken command of French and English, and the ability to convey complex ideas in a creative, clear, direct, and lively style ;
- Proven knowledge of visual communications principles and fluency with design software ;
- Strong understanding and experience with digital content and social media analytics ;
- Strong writing skills; ability with minimum supervision to prepare and edit simple online communication products and develop drafts of moderately complex products in a clear, concise, and web-friendly style ;
- Acute eye for detail ;
- Understands project management concepts sufficiently to propose and develop drafts of online communications plans and strategies with minimal supervision; can apply standard project management tools, methodologies, and processes; is able to identify and mitigate project risks as well as manage project issues ;
- Experience working in an international organization and on development issues ;
- In-depth knowledge of international trends and political/economic issues related to development ;
- Strong diplomatic, interpersonal, and teamwork skills; sensitivity to working in a multicultural environment.
The candidate will also be expected to have the following competencies :
- Communication Strategy and Execution in International Development : Demonstrates a working proficiency to lead the planning, development, and execution of a communication strategy for moderately complex projects. Leads research efforts to identify and map project stakeholders or intended audiences; leads media and audience outreach, identifying audience needs. Independently implements communication strategies for moderately complex projects and can use feedback from evaluation tools to strengthen programs. Helps others develop this competency. A key skill in this area will be the adoption of digital strategies and marshalling of social marketing techniques to respond to the online communications environment that is increasingly embraced by Sierra Leonese audiences ;
- Broad Business Thinking : Capable of distilling an in-depth understanding of the long-term implications of decisions, both for Sierra Leone and for the World Bank. Involves the key players in identifying operational needs, challenges and immediate solutions. Ensures that decisions are supported by relevant stakeholders and can explain the business case for decisions ;
- Client Understanding and Advising : Looks at issues from the citizen’s perspective and advocates for citizens. Works with others across the VPU to define client needs and develop the best approaches to meet them. Asks probing questions to understand unmet needs. Focuses on achieving sustainable results for clients and proposes solutions to mitigate risks ;
- Content Development and Editing: Takes full responsibility for the development of content for dissemination. Can ensure the development of communications products meeting WBG standards on structure, clarity, quality, and persuasiveness ;
- Social Media, Information Channels, and Communication Tools : Demonstrates working knowledge of current media channels and tools, including social media. Modifies communication strategies and products to leverage innovative communication tools and channels ;
- Relationship Management, Political Awareness, and Diplomacy : Builds strategic relationships with critical internal and external constituencies, fostering partnerships that strengthen support for development objectives and mitigate reputational risks. Maintains and leverages high-level communication networks and contacts within key constituencies. Provides guidance to other internal WBG groups on how to best manage critical relationships ;
- Lead and Innovate : Contributes new insights into development challenges and fashions solutions to complex problems. Adapts as circumstances require ;
- Collaborate Within Teams and Across Boundaries : Appropriately involves others in decision-making and communicates with key stakeholders. Approaches conflicts as common problems to be solved. Actively seeks and considers diverse ideas and approaches, displaying a sense of mutuality and respect. Integrates WBG perspective into work.
World Bank Group Core Competencies
The World Bank Group offers comprehensive benefits, including a retirement plan; medical, life and disability insurance; and paid leave, including parental leave, as well as reasonable accommodations for individuals with disabilities.
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