Our Commercial Airline Marketing Team has two amazing leadership opportunities for passionate and collaborative marketing leaders.  You will understand how to drive revenue, while finding the right balance of customer experience ensuring every communication will be tailored and segmented just for the audience. These opportunities suit someone currently operating at a Senior Marketing Manager level with previous people leadership experience. While you’re a marketer, you love all things mar-tech and are not afraid to get hands-on with the technology.

Leader Airline Direct and Digital Marketing.

Permanent Full Time :

Primarily you will assist in the delivery of outstanding revenue and customer outcomes through direct marketing for Virgin Australia’s pre-booking and post-booking experiences. Although email is the primary channel, you and your team will produce assets spanning the homepage, mobile app, and specials digital experiences.

Leader Airline Direct Marketing (Loyalty) :

Fixed Term Contract 12 months Parental Leave replacement :

You’ll lead the communication program for Velocity Frequent Flyer member interactions with Virgin Australia, its airline partners and non-air travel partners. In this multi-faceted role, you will drive marketing strategy, omni-channel marketing campaigns and delivery for partners and products within the portfolio.

To achieve goals you’ll work collaboratively with a wide range of teams, including Virgin Australia Commercial and Marketing teams, Velocity operations, member experience, airline partnerships and program design teams.

What you will bring to these roles :

• Extensive campaign lifecycle management experience in the direct marketing and email fields ;
• People leadership, coaching and mentoring experience ;
• A proven ability to build strong relationships and manage external partners in project delivery ;
• A thorough understanding of Spam and privacy compliance in a direct marketing context ;
• Strong analytical, analysis and reporting skills ;
• Excellent presentation, written and verbal skills through all levels of the organisation ;
• Hands-on experience in marketing automation tools like Adobe Campaign, Salesforce or Unica.

About Virgin Australia Group :

What a great time to join Virgin Australia! With a strong market position and an outstanding leadership team, we are embarking on an exciting new chapter in our journey as we begin to recover from the impact of COVID-19.

Since November, we have been re-designing our business for future success, ramping up flying, simplifying our organisational structure, growing our fleet, and delivering a deeper investment in technology and customer experience.

We’re a winning team and we attract the best: challengers, innovators, and seriously fun individuals with big hearts. At Virgin Australia Group, we pride ourselves on recruiting the right people to join our team and help us rise to the challenges ahead. No matter our role – we are united by our ambition to be the most loved airline in Australia, and always go one step further for our customers, colleagues, and our wider community.

For the health and safety of staff and guests, Virgin Australia has implemented a mandatory COVID-19 Vaccination Policy. New staff who commence prior to 15 November 2021 will be required to comply with the Policy which will include being fully vaccinated against COVID-19 before the deadline for your work group and providing Virgin Australia with evidence of your vaccination status.