Avis de recrutement d’un analyste des données d’optimisation
We’re the airline that’s always done things a little different. Our way. The Virgin way. For us, flying is so much more than simply taking off and landing (although we understand that is quite important). It’s about going the extra mile, in the air and on the ground, to create authentic experiences that put our guests firmly at the heart of everything we do.
Who we’re looking for :
What you’ll be doing :
- Work with the test and learn squad and CRO specialist to execute testing and targeting using Adobe Target to optimise the conversion funnels, leveraging any previous experience you may have with Adobe Target or a similar execution platform (highly desirable if you have experience in setting up tests in Adobe Target) ;
- Work with the product team and optimisation manager to maintain a prioritised testing backlog, and provide analysis into the key ‘hunting grounds’ for our experimentation ;
- Create reporting for, and perform deep-dive analysis on, all optimisation activities, and surface insight to help inform digital customer journey strategy ;
- Work with the product and commercial teams to translate complex test data into commercial uplift (incremental revenue, increased conversion rate) and ensure a continuous data feedback loop ;
- Work with our implementation team to deliver customised tagging solutions to support both test and learn initiatives as well as the general digital product portfolio.
You’ll be great in this role if you :
- 2+ years of CRO or digital optimisation experience working across client and/or agency side ;
- Hands on experience with optimisation execution platforms (Adobe Target) and creating A/B and multi-variate tests ;
- Good experience in data analysis and reporting via Adobe Analytics and proven ability to translate complex data into actionable insight ;
- Proven experience in applying statistical concepts to determine test significance.
What you’ll get from us :
We’re committed to looking after you, with some of the best benefits and conditions in the industry – including (but not limited to) :
- Heavily discounted air travel for you and your loved ones (including $1000 worth of travel credits per year) ;
- Flexible working arrangements (including work hours and work from home) ;
- Discounts on travel insurance, car hire, accommodation and experiences worldwide ;
- Discounted Virgin Australia Lounge membership ;
- Hospitality, retail, technology, beauty services and wellness discounts ;
- Wellness support, including the betterme digital wellbeing platform ;
- A comprehensive Employee Assistance Program, which offers confidential coaching and support from qualified professionals for all aspects of life – physical, mental, social and financial ;
- Dress for Your Day – enjoy the freedom to wear whatever is appropriate for the type of work you do and the day you have ahead of you.
Equality rules :
We’re all individuals. We love that. That’s why we encourage applications from Indigenous Australians, people with disability, those from diverse cultural backgrounds, our friends in the LGBTQI+ community, and anyone else who wants to join our family.
COVID-19 :
The safety and security of our people, guests and operations come first. Always. That’s why we’ve put together a comprehensive ‘Mandatory COVID-19 Vaccination Policy’. In a nutshell, to work with us, you’ll need to comply with our (and the airport’s) rules and regulations. And be fully vaxxed.
Ready to apply?
We’re ready to hear from you. Apply now.